The biggest threat to Google is Google. If it perfects search and everything can be found, surfers will soon find out that everything being added to the net is "noise" and that the attention sucking nature of the web has diminished it's returns...well for me at least.
Since it gets it's cash from advertising, then if Google perfects search, then it will have a monopoly on web advertising, right?
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ReplyDeleteYou are right. However, I believe Google thrives on the inefficiencies of web search. That way it can collect more money when there are near finds, i.e., the more searches, the more money. The more accurate the search results, the less searches and the less money.
Capitalizing on inefficiencies. Absolutely brilliant!
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